7-Eleven Field Report (Jan. 21, 2010) – In-Store Marketing Institute (subscription)(Article Marketing)

January 21, 2010 by Tony  
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(Article Marketing) The Hidden Brain and the Telescope Effect: How we think about tragedy – Washington Post

January 20, 2010 by Tony  
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I argue in the excerpt published in the magazine that errors in the way our minds process large numbers leads us to make systematic errors in moral judgment. I don’t think your distinction between natural and artificial tragedies is on the money. This is a useful heuristic, but I think it only takes us so far. I think you are exactly on the money here. You are obviously correct in noting this article was scheduled for publication well before the recent tragedy in Haiti. But again, I want to make clear I have absolutely no problem with an image of an individual victim being used to get people to contribute money — the only thing we must remember is that it is not very useful to tie the hands of the relief agency we are contributing to and tell them that they should help only that victim, or even people in that particular disaster. read more

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Topic: E-Business – Enpirion Powers Growth With Oracle Accelerate Solution for Oracle(R) CRM On Demand – CNNMoney.com (press release)

January 19, 2010 by Tony  
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To streamline sales and marketing throughout its growing business, Enpirion , an analog semiconductor company with expertise in highly integrated power management solutions, has standardized on an Oracle Accelerate solution from BizTech for Oracle® CRM On Demand Release 16 . Implemented on budget and in just four weeks, Oracle CRM On Demand has been adopted across Enpirion’s entire sales and marketing organization, immediately enabling unprecedented visibility into Enpirion’s critical business operations. As a longtime Oracle Accelerate partner, BizTech was able to deliver a customized demonstration of the Oracle CRM On Demand solution tailored to Enpirion’s specific needs, enabling them to visualize the usefulness of the solution, as well as the high quality of support offered from BizTech. BizTech led Enpirion’s successful Oracle E-Business Suite ERP implementation, so the demo — as well as the simple integration between the ERP and CRM solutions — solidified Enpirion’s decision to standardize on Web-based CRM from Oracle. read more

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Topic: E-Business – Plenty of Room at the Inn for Hotel CRM Systems – E-Commerce Times

January 18, 2010 by Tony  
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E-BUSINESS | TECHNOLOGY | CLASSIFIEDS | CRM | LINUX | MAC | ECTNEWS. Rewards programs are common among large hotel chains, but they just scratch the surface in terms of CRM’s capabilities in nurturing customer loyalty. Generally, the hotel industry programs feature such rewards as extended stays at a discount or for free, or offering discounted rooms at a later date based on points accumulated from frequent stays at a facility operated by a particular hotel chain. It’s clear that computerized reservation systems and rewards programs are almost universal in the hospitality sector, but hotels at all levels can do much more in capturing and managing guest information and designing customer-friendly programs through the efficient use of CRM tools. read more

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E-Business – 2 refis that went off smoothly – Philadelphia Inquirer

January 17, 2010 by Tony  
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Auctions — 57th & Woodland Ave. Philadelphia Newspapers’ Reorganization | About Philly. read more

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China's mobile Internet users grew 120 mln in 2009 – People's Daily Online(E-Business)

January 16, 2010 by Tony  
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Not Found The requested URL was not found on this server. read more

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E-Business – The Hispanic Chamber of E-Commerce (HISCEC) Pledges Continued Support for the … – PR Newswire (press release)

January 15, 2010 by Tony  
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Visit PR Newswire for Journalists for releases, photos, ProfNet experts, and customized feeds just for Media. The HISCEC will donate a portion of the proceeds from the organization’s 2010 Business and Technology Expo to the CHF. Through the contributions made as a result of this partnership, critically needed research will be funded, answers to long standing questions will be developed and children’s lives will ultimately be saved. The HISCEC recognizes the value the Children’s Heart Foundation offers those they serve and has vowed its continued assistance after The Expo. The HISCEC is an online Hispanic business association focused on promoting Hispanic businesses via the Internet and the use of e-business tools. The HISCEC facilitates transformation of small business to e-business, promotes e-commerce transactions, enables small businesses to interact more closely with customers and suppliers, allows higher degrees of specialization, provides access to national and international markets and promotes distance learning programs to educate its members. read more

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Topic: E-Business – Social Media for Business Workshop- 90 Minutes – City Pulse

January 14, 2010 by Tony  
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A Business Professional must meet the needs and expectations of the Connected Consumer. The rules of business are changing in most industries, with most buyers searching the Internet prior to contacting a professional. It is imperative that practitioners in business become savvy on what is available to them for marketing. Local Realtor and Owner of PRETEC %u2013 Professional Resources, eBusiness, Technology, Education & Consulting. read more

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E-Business graduate demonstrates value of Web 2.0 for knowledge exhange – Lancaster University Management School

January 13, 2010 by Tony  
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E-Business graduate demonstrates value of Web 2. MSc in E-Business and Innovation graduate Chris Ramsbottom returned to Lancaster recently to give a guest lecture on how his company, Premier Farnell, uses Web 2. Chris, who completed the MSc in E-Business and Innovation (EBIN) in 2007, demonstrated Premier Farnell’s new online community, element14, and the company’s use of social media. Premier Farnell distributes electronic components to millions of Electronic Design Engineers (EDEs) around then globe. Chris spoke to students about the challenges of starting a new online community from scratch, the various internal and external stakeholders involved, and finished by talking about the role of social media in the launch of element14 and its wider use in providing customer support and feedback. As well as this lecture, Chris also attended an EBIN workshop and worked with the students to help provide real-life business scenarios of the topics that they were discussing that week. read more

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Tips on writing a free e-book – BigNews.biz (press release)- Topic: E-Business

January 12, 2010 by Tony  
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Internet users from all over the world must download your free e-book that you have created, they should feel interested to visit your site and read your e-book, because they are constantly searching for more reliable information as presented in your free e-book. In order to drive maximum traffic to your free e-book, all you need to do is to use highly innovative and creative keywords that will encourage interested users to click and go through your free e-book that you have written and posted online as the author. Your free e-book must be rich in content and be very credible, to encourage users of the internet to rely on the information that you have provided in your writing and they in turn will refer others to click and read your e-book. Your free e-book should not be a very large detailed writing, since people these days don’t have time to read a 300 pager book, rather since they are looking for easy to understand, short and crisp informative articles, you should ideally not exceed 10 pages of content. To help you understand and implement traffic generator, free ads, increased sales, viral traffic generator and website traffic conversion, besides SEO techniques. David teaches you in a systematic manner as to what is traffic generator, viral traffic generator, website traffic conversion etc. read more

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