Article Marketing – In Price War, New Kindle Sells for $139 – New York Times

Amazon is hoping to convince even casual readers that they need a digital reading device. Unlike previous Kindles, the $139 “Kindle Wi-Fi” will connect to the Internet using only Wi-Fi instead of a cellphone network as other Kindles do. Some analysts are predicting that e-readers could become this year’s hot holiday gift. By last year, the price of the device was to $259, down from its starting price of $399 in late 2007. read more

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